Date Posted: 17 Oct 2024
Digital Marketing Specialist
Job Description
Digital Marketing Specialist
Key Responsibilities:
- Develop and execute digital marketing strategies across various platforms, including social media, email, SEO, and PPC.
- Create engaging content for blogs, social media, and marketing campaigns.
- Analyze and report on performance metrics to optimize campaigns and enhance overall effectiveness.
- Manage and monitor social media channels, engaging with followers and responding to inquiries.
- Create artworks and reels videos that are visually appealing marketing materials.
- Stay up-to-date with industry trends, tools, and best practices to ensure effectiveness in digital marketing efforts.
- Conduct market research to identify new opportunities and customer preferences.
Qualifications:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Years of experience in digital marketing or a related role.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media management tools).
- Strong understanding of SEO, PPC, content marketing, and social media strategies.
- Excellent written and verbal communication skills.
- Ability to analyze data and generate insights for campaign improvement.
- Creative mindset with a keen attention to detail.
Preferred Qualifications:
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot).
- Knowledge of HTML/CSS and basic graphic design skills.
Familiarity with CRM software.
Required Skills:
- Ability to analyze data and generate insights for campaign improvement.
- Content strategy
- Creative mindset with a keen attention to detail.
- Digital marketing
- Excellent written and verbal communication skills.
- SEO
Must Have Skills:
- Bachelor’s degree in Marketing, Communications, or a related field.
- Experience with digital marketing
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media management tools).
- Strong understanding of SEO, PPC, content marketing, and social media strategies.
- Understanding of marketing strategies
- Years of experience in digital marketing or a related role.
Nice to Have Skills:
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot).
- Familiarity with SEO techniques
- Knowledge of HTML/CSS and basic graphic design skills.
- Knowledge of social media
Benefits:
- We are a remote-first company.
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